PROJECT DETAILS
This project came about with the introduction of a new golf gear personalization tool on the TaylorMade website. My job was to design and prototype this new functionality. The process began with research and pencil sketches, followed by a fleshed out prototype to demonstrate intended functionality.
ROLE
UX/UI Design, Wireframing, Prototyping
PERSONALIZATION TOOL
The personalization tool was historically an isolated configurator elsewhere on the site, but the intention here was to bring that functionality into the Product Description Page for a streamlined user experience. Check out the interactive desktop prototype here.
A RESPONSIVE EXPERIENCE
The modular design of this tool stacks at mobile breakpoints while maintaining the same appearance and dimensions. Check out the interactive mobile prototype here.
The Icon and Text Options
